Dear Enhance Interactive Affiliate

Hi A______,

 

Thanks for your message. It's been a very long time since I have heard from anyone at Ah-Ha, I mean Enhance.

 

I'm sorry to say this, but as a consultant that manages PPC accounts for clients, we stopped advertising with Enhance because of the poor quality/massive amount of fraud that was observed from your system. It's not just you. Any company that opens it's doors to "partners" is inviting those that would commit fraud to some degree or another. The only way to control this problem is by strict policing and verification of traffic validity by examining customer traffic logs.

 

Actually, there is another way, and that is by removing the incentive. This could be done by moving to a "flat rate" advertising structure. Advertisers could bid for site placement, and then their ads would appear for a week or a month, depending on how they bid. This idea would remove any possibility of fraud and still allow everyone to make some money.

 

Until I hear that Enhance has put measures into place something like this, we are not interested in being either an advertiser, or an affiliate.

 

Thanks,
Chris

 

-----Original Message-----
From: xxxxxxxxxxx@enhance.com
Sent: Wednesday, July 05, 2006 11:25 AM
To: xxxxxxx@nielsentech.com
Subject: 67% Increase in our Commissions! Plus, New Affiliate Program Manager Introduction

 

Dear Enhance Interactive Affiliate,

 

I wanted to send a quick note to introduce myself, as well as pass along some exciting news. My name is A______, and I have recently stepped in as Affiliate Program Manager for Enhance Interactive. As an Enhance Interactive partner, you are an integral part of our success. I am here to provide assistance and tools help you drive sales and increase conversions.

 

Also, I am thrilled to share some great news with you! Starting today, you will be eligible to earn more money as an Enhance Interactive affiliate. We've raised our commissions to $25 per sale (new active account). In addition, you can still offer your Web site visitors a $25 account credit just for trying Enhance Interactive. In the next few weeks, we will also be adding more banners, links and product information to help you generate more activity and revenue.

 

We are excited to have you as an affiliate and greatly appreciate any feedback you may have about the Enhance Interactive Affiliate program. Please feel free to contact me directly if you have questions or requests.

 

I look forward to working with you!

 

Best regards,
- A______

 

Affiliate Program Manager
Enhance Interactive, Inc.
www.enhance.com